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SEO PROJECT CASE STUDY / HISTORICAL RECORD

So Called Deals

Performance Optimization

Documented projectEvidence labelledHistorical results
01 / Project overview

Challenge, execution and outcome

Evidence-led breakdown of what was identified, what the project records describe, and what can safely be concluded.

THE CHALLENGE

Initial issues & opportunity

Low baseline PageSpeed scores.

THE WORK

Implementation / audit scope

Website loading-speed optimization documented in speed report.

OBSERVED EVIDENCE

Results & documented findings

Mobile 32 → 93 and desktop 77 → 100, historic lab readings.

Mobile Lighthouse32 → 93
Desktop Lighthouse77 → 100
TRANSPARENCY

What the evidence does not establish

Exact implementation steps and traffic results not independently verified.

Original documented evidence

Original technical & on-page SEO source reports

Read the source PDFs and inspect original report visuals for this project. The recorded audit and implementation evidence should be interpreted independently.

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