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Local SEO · Waverley, SydneyMolly Jordan Beauty.
Molly Jordan Beauty.
Search growth in context.
A salon offering beauty treatments and a retail product range. Work focused on clearer service pages and sustained local search visibility.
Discuss your project ↗Recorded project measurements+4,809%Estimated organic traffic growth 21 → 1,031Estimated monthly organic visits 5 → 145Keywords in Google’s top 10 2+ yearsRecorded measurement period
The historical results.
Measurement period: January 2024–March 2026. Traffic and keyword figures are historical Semrush estimates; any Search Console figure is labelled separately. These measurements do not establish sales or current performance.
01 / The starting pointThe business.
The business.
The search opportunity.
The initial record showed about 21 estimated monthly organic visits, limiting discovery by customers searching for nearby treatments.
- Business
- Beauty salon and shop
- Market
- Waverley, Sydney
- Platform
- Wix
- Period
- January 2024–March 2026
02 / Project approachA focused plan.
01 02 03 04
A focused plan.
Work across the essentials.
Website structure
Expand the existing site into a clearer treatment hierarchy.
Service content
Develop pages around brows, lashes, facials and other relevant treatments.
Business profile
Maintain accurate Google Business Profile details.
Ongoing SEO
Review and improve the website through regular SEO work.
03 / Before and after
Estimated monthly organic visits.
Baseline21
Final recorded value1,031
Two recorded endpoints from January 2024–March 2026. Intermediate monthly values are not reconstructed.
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